Media Companies

Local Online Marketing Solutions for Media Companies, in Reach.

Whether you own a newspaper, radio station, or network cable television stations, you already know there’s never been a more urgent time to integrate an Internet advertising model than right now. But these days, profitability is on everyone’s mind. That’s why you need ReachLocal Australia: to drive more business and more leads with campaigns that automatically optimizes based on conversions, not clicks.

With ReachLocal, Media Companies get:

• The Broadest Reach Online. Our local-focused online advertising solutions are designed get to your clients' business in front of potential consumers where they are now: searching, surfing and socializing online.
  • ReachSearch™. There’s no better way to get your clients in front of local consumers ready to purchase their product or service than with ReachSearch – search engine advertising that covers 97%* of the places Australians search online.Nielsen/Net Ratings, 2009.
  • ReachDisplay™. Our display network rreaches over 70%* of the total
    Australian internet audience across thousands of sites. And the best way to build your client's brand just got better with unique ReachDisplay packages designed to meet your client's needs.*Estimate based on comScore and ReachLocal proprietary data.
• A Flexible, Web-Based Platform. Forget costly monthly licensing fees – our platform helps you easily manage the entire lifecycle of all your ReachSearch™ and ReachDisplay™ campaigns from order management to ad creation, deployment to reporting.
• The ReachLocal Xchange. Purchase digital media in bundles, packages or a la carte from hundreds of publishers and ad networks, including the Comscore top 250 as well as sites and directories specific to any vertical.
• Co-branded or White Label Solutions. Partner with us to generate true online revenue with a digital marketing solution that strengthens and adds value to the brand your clients have worked so hard to perfect.
• Consultative Service and Support. Get more than a quick answer to a question: get a dedicated team of experts to customize and implement your sales strategy, plus assist with ongoing sales and technical development training to keep your group abreast of the latest industry innovations.
• Results and Revenue. Your clients gets industry-leading online advertising solutions designed specifically for local businesses, including ReachSearch™, ReachDisplay™ and TotalTrack™, featuring conversion-based optimization to squeeze the most performance from each ad dollar.
• Happier Advertisers. By offering your advertisers a true performance-driven program, selling your own proprietary products as you nourish valuable relationships with your advertisers is easier than you think.

Integrating online advertising solutions with your media company has never been so profitable – or as easy to implement. With ReachLocal Australia, we put our experience running hundreds of thousands of successful digital advertising campaigns to work for your media company so managing ad buys across multiple digital publishers is seamless and profitable.

Contact us today to learn how to integrate ReachLocal Australia in your media mix!